As the name suggests, Web conferencing services are services offered by vendors in terms of arranging online conferences between groups of people who may be situated at different geographical locations. Web conferencing services are increasing in popularity because they allow sharing of information in multiple formats such as presentations, text, voice and even video. Web conferences also allow users to share applications such as a spreadsheet and co-browse Web sites.

Considering the cost savings that Web conferencing can deliver, the market is geared to take off in the next few years. According to a prediction by the Radicati group, a consulting and market research firm, the Web conferencing services market could grow to $2.2 billion by 2007.